Fitness expert, entrepreneur and YouTube star

Fitness star Brandon Carter’s top 3 books to crush your goals in 2018 (and beyond)

We spoke with fitness expert, entrepreneur and YouTube star Brandon Carter (you can find him on YouTube here) to find out what his top book recommendations for 2018 are.

Brandon’s YouTube channel has over 700,000 subscribers and counting, and he has parlayed that popularity into a successful supplement company.

He is one of the most charismatic people on the internet – watch just a minute of one of his videos and you’ll see why he’s so become popular.  So if you’re looking for a renaissance man to follow for advice on all areas of life – from business, to health, to relationships – it doesn’t get much better than Brandon.

There’s a saying “Jack off all trades, master of none.”  But when it comes to Brandon,  “Jack off all trades, master of many” seems more appropriate.

Brandon is a speed-reader and devours a lot of books by anyone’s standards. So he had a lot to say on the topic, but narrowed it down to three key books for us.

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How to Win Friends & Influence People

by Dale Carnegie

Brandon:

“This book should be required reading. Like if kids didn’t read it and pass a test on it, they wouldn’t be able to finish school. It’s that important.

Look, your whole life you will be interacting with people. It doesn’t matter if it’s in business, romantic relationships or with friends and family.

Your ability to develop those relationships is probably the most powerful tool you can have in your life. And this is the key on how to do that the best level.

All things being equal, the person who is better at these skills is going to do so much better than the person who isn’t.  I mean it’s not even close.  I can probably attribute a massive percentage to the success I’ve had to reading this book (whatever you define success as) .

Stop screwing around. Just get it and read it!”

Relentless: From Good to Great to Unstoppable

by Tim S. Grover

Brandon:

“This is another book I’ve read a ton.  Probably 50 times if I think about it. I’ve got both the physical book and a version on Kindle.

I love it because it’s the closest thing to an actual blueprint for what it takes to become elite-level in anything.  I’m naturally insanely intense when it comes to my work ethic and the things I will do to succeed.  So the first time I read this book, I realized I’m not crazy.  Or maybe I am, but at least I know that’s what it takes to be successful in anything.

It will make a lot of people uncomfortable, and you may decide the path is not for you. But it gives you a clear idea of what it takes to become the best.  Then you can decide for yourself if you want to walk that path.

I don’t know anywhere else that lays it out that plainly.”

The 48 Laws of Power

by Robert Greene

Brandon:

“I have all 48 laws memorized. I could literally recite them I’ve read it that many times.

People think this book is manipulative, and you could probably argue that it is.  But it also shows you how not to get taken advantage of. I believe everyone who has become successful has followed these rules, whether they know it or not.

Even if you decide to read the book and not put any of the rules in place, you will still be way further ahead.  Because I almost guarantee your competitors will be following them if they are successful, so it will help you understand what others are doing.”